(i) Customer Data: personal data that we collect, process and manage on behalf of our business customers (“Customers”), submitted to the Blueprint AI cloud-based platform, the Blueprint AI desktop or mobile applications and related products, integrations, add-ons and extensions services managed and operated by Blueprint AI (collectively, the “Platform”).
We process such Customer Data on behalf and under the instruction of the respective Customer in our capacity as a “data processor” in accordance with our Data Processing Addendum with them.
(ii) User Data: personal data concerning individuals engaging with Blueprint AI on behalf of our Customers, including Account Admins, procurement and billing contacts, authorized signatories, and each Customer’s authorized users of the Platform (collectively, “Users”);
(iii) Prospect Data: data relating to visitors of our websites (including blueprint.ai), participants at our events, and any other prospective customer, user or partner (collectively, “Prospects”) who visits or otherwise interacts with our websites, digital ads and content, emails, integrations or communications under our control (“Sites”, and collectively with the Platform – the “Services”).
You are not legally required to provide us with any of your personal data, and may do so (or avoid doing so) at your own free will. If you do not wish to provide us with your personal data, or to have it processed by us or any of our service providers, please simply do not visit or interact with our Sites, nor use our Services.
You may also choose not to provide us with “optional” personal data (fields typically marked as “not required” on forms), but please keep in mind that without it we may not be able to provide you with the full range of our Services or with the best user experience when using our Services.
1. Data Collection & Processing
We collect or generate the following categories of personal data in relation to the Services:
Usage and device information concerning our Users and Prospects:
Connectivity, technical and usage data, such as IP addresses and approximate general locations derived from such IP addresses, device and application data (like type, operating system, mobile device or app id, browser version, location and language settings used); system logs of actions and events attributed to those IP addresses, devices and applications; the relevant cookies and pixels installed or utilized on your device; and the recorded activity (sessions, clicks, use of features, logged activities and other interactions) of Prospects and Users in connection with our Services.
We collect and generate this information automatically, including through the use of analytics and system monitoring tools (including cookies and pixels) – which collect data such as: how often Prospects visit or use the Sites, which pages they visit and when, which website, ad or email message brought them there, how Users interact with and use the Platform and its various features, and technical data concerning the performance, functionality and stability of the Platform.
Contact and profile information concerning our Customers, Users and Prospects:
Name, email, phone number, position, workplace, profile picture, login credentials, contractual and billing details, and any other information submitted by Account Admins and Users or otherwise available to us when they signup or login to the Platform (either directly or through their social media or organizational Single-Sign-On account), when creating their individual profile (“User Profile”), or by updating their account.
We collect this information directly from you, or from other sources and third parties such as our Customer (your employer), Users and colleagues related to your account, organizers of events or promotions that both you and us were involved in, and through the use of tools and channels commonly used for connecting between companies and individual professionals in order to explore potential business and employment opportunities, such as LinkedIn, ZoomInfo, Clearbit, Cognism and Pipedrive.
Communications with our Customers, Users, Prospects:
Personal data contained in any forms and inquiries that you may submit to us, including support requests, interactions through social media channels and instant messaging apps, registrations to events that we host, organize or sponsor, and participation in our online and offline communities and activities); surveys, feedback and testimonials received; expressed, presumed or identified needs, preferences, attributes and insights relevant to our potential or existing engagement; and sensory information including phone call and video conference recordings (e.g., with our customer experience or product consultants), as well as written correspondences, screen recordings, screenshots, documentation and related information that may be automatically recorded, tracked, transcribed and analyzed, for purposes including analytics, quality control and improvements, training, and record-keeping purposes.
2. Data Uses & Lawful Bases
We use personal data as necessary for the performance of our Services (“Performance of Contract”); to comply with our legal and contractual obligations (“Legal Obligations”); and to support our legitimate interests in maintaining and improving our Services, e.g. in understanding how our Services are used and how our campaigns are performing, and gaining insights which help us dedicate our resources and efforts more efficiently; in marketing, advertising and selling our Services to you and others; providing customer services and technical support; and protecting and securing our Users, Customers, Prospects, ourselves, and our Services (“Legitimate Interests”).
Specifically, we use personal data for the following purposes (and in reliance on the legal bases for processing noted next to them, as appropriate):
Customer and User personal data
To facilitate, operate, enhance, and provide our Services; (Performance of Contract; Legitimate Interests)
To provide our Prospects, Users and Customers with assistance and support, to test and monitor the Services, diagnose or fix technical issues, and to train our Customers’ and Customer-facing staff (Performance of Contract; Legitimate Interests);
To invoice and process payments (Performance of Contract; Legitimate Interests); and
To personalize our Services, including by recognizing an individual and remembering their information when they return to our Services, and to provide further localization and personalization capabilities (Performance of Contract; Legitimate Interests).
Customer, User and Prospect personal data
To gain a better understanding of how Users and Prospects evaluate, use, and interact with our Services, to utilize such information to continuously improve our Services, the overall performance, user-experience and value generated therefrom. We collect such information automatically through their usage of the Services (Legitimate Interests);
To create aggregated, statistical data, inferred non-personal data or anonymized or pseudonymized data (rendered non-personal), which we or others may use to provide and improve our respective Services, or for any other business purpose such as business intelligence (Legitimate Interests);
To facilitate and optimize our marketing campaigns, ad management and sales operations, and to manage and deliver advertisements for our Services more effectively, including on other websites and applications. Such activities allow us to highlight the benefits of using our Services, and thereby to increase your engagement and overall satisfaction with our Services. This includes contextual, behavioral and interests-based advertising based on User and Prospect activities, preferences or other data available to us or to our Service Providers (as defined below), and business partners (Legitimate Interests; Consent);
To contact our Customers, Users and Prospects with general or personalized Services-related messages, as well as promotional messages that may be of specific interest to them (Performance of Contract; Legitimate Interests; Consent);
To support and enhance our data security measures, including for the purposes of preventing and mitigating the risks of fraud, error or any illegal or prohibited activity (Performance of Contract; Legitimate Interests; Legal Obligation);
To explore and pursue growth opportunities by facilitating a stronger local presence and tailored experiences, including through partnerships with local distributors, resellers, business partners and providers of professional services related to our Services (“Partners”, as further described in Section 4 below) (Legitimate Interests);
To facilitate, sponsor and offer certain events, webinars, contests and promotions (Legitimate Interests);
To publish your feedback and submissions to our Sites, public forums and blogs (Performance of Contract; Legitimate Interests);
To comply with our contractual and legal obligations and requirements, and maintain our compliance with applicable laws, regulations and standards (Performance of Contract; Legitimate Interests; Legal Obligation); and
For any other lawful purpose, or other purpose that you consent to in connection with provisioning our Services. (Legal Obligation; Consent).
With respect to personal data we obtain from Google OAuth API Scopes, used in our integration with certain Google Services (“Integrated Google Services”), our use of such personal data and data aggregated, anonymized, or derived therefrom (“Restricted personal data”), is limited to the following purposes, in adherence with the Limited Use requirements as detailed in Google API Services Data Policy (version of September 3, 2020):
Facilitating, operating, supporting, providing and improving user-facing features that are prominent in the Integrated Google Services for Blueprint AI (Performance of Contract; Legitimate Interests);
Troubleshooting or security purposes (such as investigating a bug or abuse) for Blueprint AI, subject to the Users’ prior consent, insofar access to Restricted personal data is required to resolve a support issue (Performance of Contract; Legitimate Interests);
Compliance with applicable law and regulations for Blueprint AI (Legal Obligation);
For Blueprint AI's internal operations, provided that the Restricted personal data (including derivations thereof) have been aggregated and anonymized (Legitimate Interests);
Otherwise in strict accordance with your affirmative agreement for Blueprint AI.
With respect to personal data we obtain from Github Auth Scopes, used in our integration with Github Services (“Integrated Github Services”), our use of such personal data and data aggregated, anonymized, or derived therefrom (“Restricted Github personal data”), is limited to the following purposes, in adherence with Github's Data Protection and Privacy requirements:
Facilitating, operating, supporting, providing and improving user-facing features that are prominent in the Integrated Github Services for Blueprint AI (Performance of Contract; Legitimate Interests);
Analyzing and interpreting activity in Github Services on behalf of users to deliver useful services and insights, while ensuring that the information gathered is solely used for this purpose (Performance of Contract; Legitimate Interests);
Troubleshooting or security purposes (such as investigating a bug or abuse) for Blueprint AI, subject to the Users’ prior consent, insofar access to Restricted Github personal data is required to resolve a support issue (Performance of Contract; Legitimate Interests);
Compliance with applicable law and regulations for Blueprint AI (Legal Obligation);
3. Data Location & Retention
Data Location: Blueprint AI and our authorized Service Providers maintain, store, and process personal data in the United States, Europe, Israel, Australia, Guatemala, Brazil, Japan, the United Kingdom, and other locations as reasonably necessary for the proper performance and delivery of our Services or as may be required by applicable law.
Notwithstanding the foregoing, where Blueprint AI processes personal data on behalf of a Customer, such personal data (which is included in their Customer Data) may only be processed in the locations as permitted in our Data Processing Addendum and other commercial agreements with such Customer.
Data Retention: We may retain your personal data for as long as it is reasonably needed in order to maintain and expand our relationship and provide you with our Services and offerings; in order to comply with our legal and contractual obligations; or to protect ourselves from any potential disputes (i.e. as required by laws applicable to log-keeping, records, and bookkeeping, and in order to have proof and evidence concerning our relationship, should any legal issues arise following your discontinuance of use), all in accordance with our data retention policy and at our reasonable discretion. To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of such data, the potential risk of harm from unauthorized use or disclosure of such data, the purposes for which we process it, and the applicable legal requirements. If you have any questions about our data retention policy, please contact us by email at firstname.lastname@example.org.
4. Data Disclosure
We may disclose personal data in the following instances:
Service Providers: We engage selected third-party companies and individuals as “Service Providers” to perform services on our behalf or complementary to our own. These include providers of Third Party Services, such as: hosting and server co-location services, communications and content delivery networks (CDNs), data and cyber security services, billing and payment processing services, fraud detection, investigation and prevention services, web and mobile analytics, email and communication distribution and monitoring services, session or activity recording services, call recording, analytics and transcription services, event production and hosting services, remote access services, performance measurement, data optimization and marketing services, social and advertising networks, content, lead generating and data enrichment providers, email, voicemails, video conferencing solutions, support and customer relation management systems, third-party customer support providers, and our legal, compliance and financial advisors and auditors.
Our Service Providers may have access to personal data, depending on each of their specific roles and purposes in facilitating and enhancing our Services or other activities, and may only use the data as determined in our agreements with them.
For the avoidance of doubt, Blueprint AI may share your personal data in additional manners, pursuant to your explicit approval, or if we are legally obligated to do so, or if we have successfully rendered such data non-personal and anonymous.
5. Cookies and Tracking Technologies
Certain web browsers may transmit “Do Not Track” signals to websites with which the browser communicates. However, due to differences in how web browsers interpret this feature and send those signals, and lack of standardization, Blueprint AI does not change its practices in response to such “Do Not Track” signals. However, most browsers allow you to control cookies, including whether or not to accept them and how to remove them. You may set most browsers to notify you if you receive a cookie, or to block or remove cookies altogether.
Blueprint AI engages in Services and promotional communications, through email, phone, SMS, and notifications.
Services Communications: We may contact you with important information regarding our Services. For example, we may send you notifications (through any of the means available to us) of changes or updates to our Services, billing issues, log-in attempts, or password reset notices, etc. Our Customers, and other Users on the same Account, may also send you notifications, messages, and other updates regarding their or your use of the Services. You can control your communications and notifications settings from your User Profile settings, or otherwise in accordance with the instructions that may be included in the communications sent to you. However, please note that you will not be able to opt-out of receiving certain Services communications which are integral to your use (like password resets or billing notices).
Promotional Communications: Blueprint AI may also notify you about new features, additional offerings, events, and special opportunities or any other information we think you will find valuable, as our Customer, User, or Prospect. We may provide such notices through any of the contact means available to us (e.g., phone, mobile, or email), through the Services, or through our marketing campaigns on any other sites or platforms. If you do not wish to receive such promotional communications, you may notify Blueprint AI at any time by sending an email to email@example.com, changing your communications preferences in your User Profile settings, or by following the “unsubscribe”, “stop”, “opt-out”, or “change email preferences” instructions contained in the promotional communications you receive.
7. Data Security
In order to protect your personal data held with Blueprint AI, we use industry-standard physical, procedural, and technical security measures, including encryption as appropriate. However, please be aware that regardless of any security measures used, we cannot and do not guarantee the absolute protection and security of any personal data stored with us or with any third parties as described in Section 4 above. To learn more, please visit our Trust Center.
8. Data Subject Rights
If you wish to exercise your privacy rights under applicable law (including the EU or UK GDPR, the California Consumer Privacy Act (CCPA) / California Privacy Rights Act (CPRA), the Virginia Consumer Data Protection Act (VCDPA), or the Colorado Privacy Act (CPA)). Such rights may include – to the extent applicable to you – the right to know/request access to (specific pieces of personal data collected; categories of personal data collected; categories of sources from whom the personal data was collected; purpose of collecting personal data; categories of third parties with whom we have shared personal data), to request rectification or erasure of your personal data held with Blueprint AI, or to restrict or object to such personal data’s processing (including the right to direct us not to “sell” or “share” your personal data to third parties now or in the future), or to obtain a copy or port such personal data, or the right to equal services and prices (e.g. freedom from discrimination) – please contact us by email at firstname.lastname@example.org. If you are a GDPR-protected individual, you also have the right to lodge a complaint with the relevant supervisory authority in the EEA or the UK, as applicable.
We may redact from the data which we make available to you, any personal or confidential data related to others.
9. Data Controller/Processor
Certain data protection laws and regulations, such as the GDPR or the CCPA, typically distinguish between two main roles for parties processing personal data: the “data controller” (or under the CCPA, “business”), who determines the purposes and means of processing; and the “data processor” (or under the CCPA, “service provider”), who processes such data on behalf of the data controller (or business). Below we explain how these roles apply to our Services, to the extent that such laws and regulations apply.
Blueprint AI is the “data processor” of personal data contained in Customer Data, as submitted by our Customers and their Users to their Account’s integrations, tools, and repositories. We process such data on behalf of our Customer (who is the “data controller” of such data) and in accordance with its reasonable instructions, subject to our Terms, our Data Processing Addendum (to the extent applicable) and other commercial agreements with such Customer.
Our Customers are solely responsible for determining whether and how they wish to use our Services, and for ensuring that all individuals using the Services on the Customer’s behalf or at their request, as well as all individuals whose personal data may be included in Customer Data processed through the Services, have been provided with adequate notice and given informed consent to the processing of their personal data, where such consent is necessary or advised, and that all legal requirements applicable to the collection, use, or other processing of data through our Services are fully met by the Customer. Our Customers are also responsible for handling data subject rights requests under applicable law, by their Users and other individuals whose data they process through the Services.
If you would like to make any requests or queries regarding personal data we process as a data processor on our Customer’s behalf, including accessing, correcting, or deleting your data, please contact the Customer’s Account Admin directly.
10. Requirements under US State Privacy Laws
If you have any questions or would like to exercise your rights under any applicable US State privacy laws, you can contact email@example.com.
11. Additional Notices
Our Services is not directed to children under the age of 16: We do not knowingly collect personal data from children and do not wish to do so. If we learn that a person under the age of 16 is using the Services, we will attempt to prohibit and block such use and will make our best efforts to promptly delete any personal data stored with us with regard to such child. If you believe that we might have any such data, please contact us by email at firstname.lastname@example.org.
© Blueprint AI, Inc. 2023